Recreation centers are important parts of communities because they offer physical and educational programs. Unfortunately, some facilities lose funding or enrollment because they don’t meet member satisfaction. Follow these tips for operating a successful recreation center to improve your facility.
Offer a Variety of Classes and Activities
Offering a variety of classes and activities is an awesome tip for operating a successful recreation center. People visit centers to learn new skills and bond with other community members, so cater to different members by adding fun and unique programs. Of course, the standard dance, martial arts, and yoga classes are great, but also incorporate cultural enrichment and environmental activities, too. For example, South American culinary classes or urban gardening courses are great additions.
Incorporate Programs That Members Want
Having a variety of classes and activities is great, but it’s important to incorporate programs that members want. After all, how successful is a program with low attendance? Increase engagement and satisfaction by adding desirable programs.
Assess popular programs and create a survey of possible additions. For example, if swimming is a popular activity, ask members if water aerobics is a class they would attend. You can also seek member input and ask for program recommendations.
Add Customized Elements
Add customized elements to the center to better serve your members. Assess the area and decide what additions can help. Many centers start with outdoor elements, like bike parking and shelters. One reason to set up a custom bicycle shelter is that it properly serves your target audience. In this case, community members are the target audience of recreation centers, and shelters give cyclists an efficient way to store their bikes. Perhaps an enclosed shelter with a vented roof is the best option for the facility.
However, you can add custom elements anywhere you see fit. Maybe heated locker room floors are a fantastic addition to the space. The choice is up to you.
Measure Success Through Surveys
The only way to improve a recreation center is to measure member satisfaction. Annually or bi-annually, send out surveys for members to complete. Assess overall satisfaction and any areas of improvement. With the given information, make changes to the center. People opinion’s matter and determine the success of the facility.